Communication activities summary

The AVENUE project teams have been actively engaged on several fronts to promote the visibility of the project as well as the Automated Minibus (AMs) and the On demand and Door-to-door technologies one. More than one million people have been informed about the project.

The AVENUE teams have also carried out various dissemination activities to make the results of the project better known to the general public.

The AVENUE project communication took place via several methods

Social media

The AVENUE project was promoted on different social media platforms through the project’s dedicated channels. By this means, we were also able to answer the questions asked by our visitors/followers (functioning, schedules, etc.) and could keep them informed of our teams’ latest achievements.

The project’s partners social networks also contributed to the AVENUE project/AM technology visibility and allowed the Public Transit Operators (PTOs) to launch invitations to use their AM services.

Twitter: 650 followers, hundreds of Tweets.

Youtube: 120 followers, 20 video contents accumulating thousands of views.

Facebook: 114 followers.

LinkedIn: 435 followers.

See also the news via social media section.

AVENUE Website

The AVENUE Website includes :

    • The description of the different demonstrators and replicators deployments.

AVENUE Youtube channel

A Youtube channel dedicated to the project allowed the public to follow the different achievements of the AVENUE project and to gather the promotional videos produced by the Public Transit Operators (PTOs) that highlight all of the demonstrators deployments and their specificities. We also published some livestream videos of the Automated Minibuses operation on the different AVENUE demonstration sites in parallel. The contents’ analysis showed that the Youtube AVENUE channel videos reached some very varied audiences and the study of the associated comments showed that the opinion of those who have seen these videos was significantly better than amongst our general surveys.

Printed and Online media

The AVENUE project has also been featured in print and online media such as:  Le quotidien, Traffic technology international, L’ingénieur de l’Auto, La Tribune de Genève, Medium, Techbuzz, Smartmobility.ch, Mobilités magazine, 20 minutes, 24 heures, Le Matin and tens of others.

Broadcast media also publicized the AVENUE project and its various achievements and showed everyone what Automated Minibuses services had to offer (Swissinfo-SWI, France culture, RTS, etc.).

More details on the media coverage section.

TV/Radio shows

The AVENUE project has been the subject of TV and radio shows that have been broadcasted on national channels (RTL, France 3 region, etc.) which gave the project a massive visibility.

Scientific/academic publishing

Our pioneering research results have been relayed in tens of scientific publication ranging from journal articles to academic books through workshop articles.

See more in our publication section.

Public events

The AVENUE project has also been showcased in the exhibition stands of various events related to the mobility and sustainable development in Europe (i.e. the European Assizes of the energy transition and the mobility forum in Geneva and 100% mobilité in Archamps) and in the rest of the world (UITP forum in Jacksonville).

The COVID crisis has led us to focus our presence mainly on online events like the third European Conference on Connected and Automated Driving, the European Commission’s Urban Mobility Days, the Second Annual Conference on Autonomous Vehicles and Public Transport, the Bus & Car Magazine Webinar and the AV Pilot Development Workshop.

The AVENUE project was also represented at the ITS world congress (Hamburg), the third European conference on connected and automated driving (EUCAD 2021), the 10th international congress on transportation research (ICTR 2021), the 17th international conference on artificial intelligence applications and innovations (AIAI2021), the 24th Euro working group on transportation meeting (EWGT) and the 5th conference on sustainable urban mobility (CSUM2020).

You can find a comprehensive list of these events on the public events section.

For more information on this subject see the communication and dissemination plan (D.10.1, D10.2) and dissemination activities reports (D.10.4, D10.5, D10.6) available within the public deliverables section.